Bibiy. Launch Event at London Fashion Week

Hard Magazine was fortunate enough to be invited down for the second year on-the-run by Dyelogue PR to cover their London Fashion Week events.

The first event we attended was the Bibiy. UK launch event. Located in the ICA (Institution of Contemporary Art), Bibiy’s chic designs met the creative atmosphere of the historic and beautiful building perfectly.

With a stand out centre-piece displaying Bibiy’s B. Fur box bags. Alongside them, miniature

cakes made in their alikeness, the launch event truly felt like something out of Wonderland. A lovely

touch of whimsy, combined with graceful style and elegance.

Bibiy’s designs effortlessly blended playfulness with practicality, creating a versatile fashion

statement. This launch event was a a good reflection of Bibiy's innovative approach with

contemporary silhouettes that left a lasting impression on all of us.

The display of tailored blazers alongside ruffled skirts on the mannequins showcased this

fusion of traditionally masculine and feminine styles. This juxtaposition not only showcased

Bibiy's versatility in design but also felt reminiscent of many a classic designer.

Personally, I loved how harmonious the launch felt yet each piece still felt very much unique. A coherent classy theme was followed but the intricate designs give each piece its own independence.

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