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Backstage at the Astra Collective’s Fuchsia
Molly Parkhurst reflects on a night of fashion, fluorescence, community and charity, detailing her experience at Astra Collective's 'Fuchsia' Show.
HARD
6 days ago2 min read
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The LFW rest stop: S'ranouir
Co-editor Scarlet Somerville walks us down the LFW runway with a new-found appreciation for the slower pace of S'ranouir.
HARD
Nov 114 min read
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My Interplanetary Mission to Planet Bond: Karina Bond’s SS26 Show
Co-editor Scarlet Somerville reports on the Karina Bond SS26 show at this year's London Fashion Week, describing her experience as transcending earthly bounds.
HARD
Sep 252 min read
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Love is a Battlefield: Keburia at LFW
Co-Editor, Kalypso Isaidou, reports on Keburia's SS26 LFW show where love is a battlefield & couture is the armour.
HARD
Sep 254 min read
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Jenn Lee's Fifth Year at LFW is Hotter Than Ever!
Co-editor Scarlet Somerville gives us her review of Jenn Lee's latest SS26 collection that marks the Taipei based designer's fifth consecutive year at London Fashion Week.
HARD
Sep 243 min read
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The Sprayground DEBUT @ London Fashion Week
Co-Editor, Kalypso Isaidou, reports on Sprayground's LFW Debut with its transcending runway and a truly outperforming First Night at LFW.
HARD
Sep 234 min read
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Sonic Youth, Skaters, and the Silver Screen: Why Chloe Sevigny is my Ultimate It-GirlÂ
Molly Hewston delves into the question of what exactly makes an 'It-Girl'? For her, it's icon Chloe Sevigny, and here's why.
HARD
Sep 224 min read
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The Evolution of Festival Fashion: From Individualism to CommercialismÂ
Frankie Blake Greenslade outlines how once personal, now performative fashion trends of festival culture have emerged in the rise of commercialism.
HARD
Sep 103 min read
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The Face Culture Shift: A Masterclass in Creative Freedom
Molly Hewston walks us through her visit at 'The Face: Culture Shift' exhibition at the National Portrait Gallery, an important, curated experience for all creatives.
HARD
Apr 283 min read
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Camp Coachella: Has Coachella Really Lost its Style?Â
Creative Supervisor, Madeleine Foster discusses the high and lows of Coachella 2025 and whether current minimalism is infiltrating boho fashion & individuality.
HARD
Apr 183 min read
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Redesigning a 2000s' Classic
As a true Fashion Deputy, Scarlet Somerville breaks down iconic looks from the 2000s' film, Legally Blonde, and how to recreate them today.
HARD
Mar 193 min read
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Nosferatu Fashion: The Stylised Clothing Behind The Gothic Horror
Creative Supervisor, Madeleine Foster takes us on a journey of the costume design choices made for the gothic, 2024 film - Nosferatu.
HARD
Feb 63 min read
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‘What’s In My Bag’: How Much Are We Revealing?
Kalypso Isaidou dives into the ever-prominent 'What's In My Bag' trend to see if it truly measures up to its insightful reputation.
HARD
Jan 53 min read
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2024 in 4 of Sandy Liang’s Looks
Fashion deputy, Scarlet Somerville, breaks down her personal 'Runway Wrapped 2024' with her favourite Sandy Liang S/S Looks.
HARD
Jan 32 min read
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The Significance of Fashion in the 2024 Screen Adaptation of Wicked the Musical
As the Wicked movie adaptation sweeps screens, Elly Holmes investigates how avid the impact of fashion choices are throughout the film.
HARD
Dec 9, 20244 min read
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Breaking down the ‘Indie Sleaze’ aesthetic: a guide to look like you haven't tried at all.
Introducing us to the notorious 2000s aesthetic, Molly Hewston guides us on how to embody the nonchalant look of the 'Indie Sleaze' fad.
HARD
Dec 3, 20242 min read
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Bridget Jones’s Real Baby:The ‘Frazzled Englishwoman’ Aesthetic
As we enter the season of the niche 'Frazzled Englishwoman' aesthetic, Vie Clark breaks down the iconic women and accessories behind it all.
HARD
Oct 21, 20242 min read
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YORK FASHION WEEK (MINUS THE 'NEW')
Fashion Deputy Scarlet Somerville gives us a day in her life at York Fashion Week, sharing her full experience and the best of York catwalk.
HARD
Oct 16, 20244 min read
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Why is the Clean-Girl Aesthetic Soiled with Dirty Politics?
Isabella Dewson discusses the "Clean Girl" aesthetic, exposing the politics of what truly lies behind this seemingly perfect trend.
HARD
Oct 14, 20242 min read
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A Mixed Bag: London Fashion Week in Review
Editor Joshua Haining shares his thoughts on London Fashion Week.
HARD
Oct 7, 20245 min read
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